Alexa is a personal assistant used in echo dot devices developed by Amazon. It is working proficiently on voice correspondence, creating to-do lists, setting alarms, controlling electrical and electronic equipment, such as smart light bulbs and thermostats, playing audio files such as books and music tracks, and also for providing reliable recent updates such as news, weather reports, and information regarding traffic flow etc. In addition, Alexa can be used as a gaming device and intercom. However, the response time of Alexa relatively slow, and Amazon is working on a solution to reduce its response time.

Currently, Artificial Intelligence (AI) programs complete assigned tasks and responds quite fast, as it is strong in the calculation and integrated in real time. However, AI, being a data center requires customized chips for normal working. AI needs a connection with the cloud to understand the complete scenario, to determine its meaning, to support complex queries and quick response with a suitable answer. Additionally, during deployment, AI requires a connection with the cloud. It will be easier and faster to solve queries with evolving technology in near future.

Amazon is designing its own AI chips, that will improve its specification of speed recognition and allow voice assistant for a quick response. In 2015, Amazon acquired Annapurna Labs – Israel-based chip designer company. The company is producing suitable AI chips for Alexa. Amazon refused to comment on the topic. However, the company is hiring chip engineers for Amazon Web Services, which clearly indicates their moves towards the development of AI chip.

If the company is working to introduce AI-based eco devices, then the company will be in competition with tech giants such as Google and Apple. Google is dominating the market from past few years. The features such as street view, language translation, and Google assistance is dependent on AI developed by Google. Apple has launched the AI-based mobile devices. Voice interaction turned out to be actual voice interface through echo devices due to advancements in speech recognition systems.